Independent. Global. Brilliant. Design.
Since 2003
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Generate is for people who see the subtle genius in great product design. On this site you will find unique, modern objects that fit somewhere between breakfast and bedtime. Every single piece of furniture or lifestyle product found here was hand selected by us. Our goal is to find products that will surprise and delight you, and feature some items that only a few of are ever made.
We seek manufacturers who make great things as well as the designers themselves. We represent hundreds of brands and designers and are actively working towards giving you access to their creativity and imagination and them access to you, their audience.
At Generate Design, we believe well-designed products are art and we see the art in the uniquely made things that are crafted around the globe.
Life is Beautyfull,
Eyal Kattan, founder of Generate Design


eyal @
BIO - Founded & published Montreal Mirror, an alternative weekly. Sold it, and traveled for a few years, searching for great design all over the world. Founded Generate in 2003 and co-founded Generate Japan in 2007.